Careers
About Pivot Marketing
Pivot Marketing is a full-funnel digital marketing services agency providing integrated digital marketing and customer support for clients across a variety of industries including higher ed, e-commerce, and technology. We pride ourselves on being a true partner to our clients, and like to see ourselves as an extension of their team rather than an outside agency. We are Burlington-based, with a Boston location, and work with both local, Vermont and Boston clients as well as with clients throughout the US. We are fiercely passionate and fiercely motivated digital marketers who believe in work-life integration. We take our work and our careers seriously, while maintaining a family-first approach.
All of our positions can be remote or hybrid with dedicated workspace available for employees in the Burlington, Vermont and Boston, MA areas. Generous benefits include employer-sponsored healthcare, PTO, sick time, and paid holidays, options for dental, vision and supplemental, employer-sponsored short-term disability and life insurance, and 401k with employer match.
Current Job Openings
Digital Marketing Data Analyst
Digital Marketing Associate
Client Support Associate
Digital Marketing Data Analyst
Who we’re looking for...
Pivot Marketing is looking for a Digital Marketing Data Analyst to join our team. The ideal candidate will play a crucial role in driving data-driven decision-making processes, providing insightful analyses, and optimizing digital marketing strategies for our clients. If you have a deep love for data, a keen eye for detail, and a knack for turning raw data into actionable insights, we want to hear from you.
Does this sound like you?
Our ideal candidate will liken themselves to a detective when it comes to data— you’ll know how to read the clues, how to interpret the clues, and you’ll be able to identify the most crucial next steps based on the direction the clues are pointing you in. Ideally, our data analyst detective will have deep familiarity with digital marketing metrics and understand digital marketing strategies. In this role, you’ll take the lead on generating monthly reports for a portfolio of clients, highlighting key performance indicators (KPIs) and trends.You’ll have the ability to dive deep into data to understand the 'why' behind the numbers, uncovering meaningful insights to enhance marketing strategies. As part of this process, our Digital Marketing Data Analyst will monitor and track marketing metrics, identifying areas for improvement and optimization, utilizing tools such as Google Analytics (GA4), Looker Data Studio, Salesforce, Excel/GoogleSheets, and Hubspot to extract and interpret data. You’ll work closely with clients and internal teams to gather data requirements and ensure accurate and relevant reporting as well as collaborate with cross-functional teams to implement data-driven recommendations and strategies.
Requirements:
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Bachelor's degree ideally in Data Science, Statistics, Marketing, or a related field
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3-5 years direct data analysis experience
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Proven impact analyzing data to inform strategy
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Strong analytical skills with the ability to interpret complex data sets
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Familiarity with digital marketing platforms such as Google Analytics (GA4), Looker Data Studio, Salesforce, Excel/GoogleSheets, and Hubspot
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Excellent communication skills to convey complex data findings to non-technical stakeholders
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Detail-oriented and committed to producing accurate and high-quality reports
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Ability to thrive in a fast-paced and collaborative environment
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Alignment to Pivot Marketing's core values of Approachability, Joy, Curiosity, Realness and Integration
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Be genuine, honest, friendly and have a great sense of humor
If you are passionate about leveraging data to drive marketing success and meet the qualifications mentioned above, please submit your resume and a cover letter. As part of your cover letter, please choose one of Pivot Marketing’s core values listed above, and speak to what this value means to you. Please send application materials to info@pivotmarketingvt.com.
Digital Marketing Associate
What we’re looking for...
Pivot Marketing is looking for a digital marketing rockstar-in-the-making. As a Digital Marketing Associate, you’ll work closely with the Pivot Media team to leverage digital marketing best practices across clients and across digital channels, including, but not limited to, paid search, paid social, search engine optimization, email marketing, website optimizations and more. You’ll also have a hand in helping to grow Pivot Marketing through social media management, blog writing, and website management.
Does this sound like you?
Our ideal candidate is passionate, dynamic and eager. We need someone who is versatile enough to see the big picture, but is also eager to dive headfirst into the details with us. Our dream Digital Marketing Associate will have a solid understanding of digital marketing strategies and a familiarity with digital platforms, but is also willing to learn. As a Digital Marketing Associate, your primary responsibility will be to develop and execute on digital marketing campaigns across various platforms, including Facebook/Meta, Google Ads, LinkedIn, Snapchat, and TikTok. You will analyze campaign performance metrics, drawing actionable insights to optimize ad performance and maximize ROI. Conducting thorough keyword research for both paid search campaigns and SEO initiatives will be essential to drive targeted traffic and improve search rankings. Additionally, you will participate in SEO audits, providing valuable insights and recommendations to clients for enhanced search visibility. Building and refining audience segments within paid social platforms will be crucial to enhancing targeting and reach, while crafting compelling ad messaging for paid search and social campaigns will be necessary to resonate with target audiences and drive engagement. Leveraging data to measure the impact of various ad creative formats and messaging strategies, along with utilizing Google Analytics (GA4) to track and analyze website traffic and user behavior, will be key components of your role. Perhaps most importantly, we are looking for someone who is intrinsically motivated, has a strong work ethic, and is able to demonstrate an ability to manage priorities and meet deadlines.
Requirements:
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1-3 years of relevant work experience, courses or internships
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Bachelor’s degree (ideally in marketing, communication or business)
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Highly organized and extremely detail oriented
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Desire to learn the ins and outs of digital marketing platforms including:
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Google Ads
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Google Analytics (GA4)
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Meta Ads Manager
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LinkedIn Advertising
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Ability to think analytically and come up with “out of the box” solutions
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Strong analytical skills with a goal-oriented attitude
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Willingness to learn
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Stay current with emerging and changing digital marketing trends
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Alignment to Pivot Marketing's core values of Approachability, Joy, Curiosity, Realness and Integration
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Be genuine, honest, friendly and have a great sense of humor
Interested in applying? Please submit your resume and a cover letter. As part of your cover letter, please choose one of Pivot Marketing’s core values listed above, and speak to what this value means to you. Your complete application materials should be sent to info@pivotmarketingvt.com.
Client Support Associate
Who we’re looking for...
Pivot Marketing is looking for an ultra-organized communication superstar. As a Client Support Associate, you’ll work closely with both the Pivot client support team and digital marketing team to provide customer outreach, client support, and stay on top of critical day-to-day client communication. In this entry-level role, you will serve as both a valuable member of the Pivot team and also as an extension of our client staff. This role is responsible for fielding inquiries, supporting our clients’ customers (and students) through the purchasing processes while providing accurate information and escalating as needed to senior staff. The Client Support Associate will assist with various Pivot clients in education, as well as in B2B, technology and ecommerce industries. You’ll also have a hand in helping to grow Pivot Marketing as well as our clients' customers through outbound phone calls, live chat, and email support. A portion of this role will also be centered on enrollment and sales projects that are key to helping our clients thrive.
Does this sound like you?
Our ideal candidate can talk to anyone about just about anything- from artisan cheese to college applications to craft beer to graduate school. We need a people-person who loves assisting customers and students with their questions, while keeping up with our diverse portfolio of clients. This rockstar will also need to shift quickly between tasks, as they will be doing both direct customer service and mission-critical supportive projects. Our dream Client Support Associate will have an interest in learning customer support best practices and a familiarity with (or an interest to learn) outbound call center platforms (preferably Salesforce and Live Chat). If you enjoy helping others in a customer service or sales role, love a variety of special projects to keep things interesting, and are jazzed about multi-tasking communication (texting, emailing, and calling at the same time are not foreign to you)— you might just be the one we’re looking for. We’ll be looking for someone who is intrinsically motivated, has a strong work ethic, and is able to demonstrate an ability to manage priorities and meet deadlines. Most importantly, though, we want our new team members to work with integrity, be genuine and friendly, and have a great sense of humor.
Requirements:
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1+ years of relevant work experience potentially in customer service, executive assistant, admissions, advising, live chat, or sales
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Highly organized and extremely detail oriented
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Experienced outbound phone skills and objection handling preferred
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Excellent written and verbal communication skills
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Experience working with call center or CRM technology (preferably Salesforce and Live Chat)
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Self-starter with ability to solve problems independently
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Ability to multitask and thrive in a fast paced atmosphere
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Knowledge of customer service concepts a plus.
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Strong analytical skills with a goal-oriented attitude
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Excellent writing skills with a mastery of proper grammar
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Alignment to Pivot Marketing's core values of Approachability, Joy, Curiosity, Realness and Integration
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Be genuine, honest, friendly and have a great sense of humor
Essential Duties and Responsibilities:
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Serve as the primary point-of-contact to provide information about various services including higher education programs and/or services and goods.
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Accurately explain product benefits, costs, and eligibility to prospective students/customers
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Assist in organizing and prioritizing communication for the team both internally and externally with clients
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Make an average of 30 outbound calls on average per day; send text messages to prospective students/clients; engage in live chat with potential customers
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Consistently follow up with students/customers to ensure successful enrollment or sales
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Collaborate with other departments and individuals across Pivot Marketing to consistently provide valuable service
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Uphold the highest levels of professionalism, with high ethical conduct expected at all times
Interested in applying? Please submit your resume and a cover letter. As part of your cover letter, please choose one of Pivot Marketing’s core values listed above, and speak to what this value means to you. Your complete application materials should be sent to info@pivotmarketingvt.com.
What the team is saying...
Molly, Director of Paid Media
After working in several companies, I finally found the place I truly belong and can thrive. I love the team, the flexibility, and the exciting work.
Christa, Client Services Manager
I love coming to work every day! Pivot Marketing is more than a place where I work - it is a family that truly cares about my success - both professionally and personally.
